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Merch Design

LaRussell

I collaborated with Bay Area legend, Larussell, on designing two graphic tees for Backyard Residency shows. These tees were sold at the merch booths as well as online and all pay what you want system. RESULTS: The graphic tees generated over $50,000 in sales, a testament to the strength of the pay-what-you-want model and the appeal of our designs.