K/DA Code: Pink Campaign Concept

K/DA is a virtual K-Pop group from the video game League of Legends, consisting of the characters: Ahri, Akali, Evelynn, and Kai'sa. K/DA Code: Pink is a fan concept originally by the artists: @emriikun, @richydraws, @youmyoom. In this project, I collaborated with other artists to expand on their concept to create a packaged concept event, including promotional social media graphics and a client UI/UX design. This was promoted on TikTok and quickly gained over 2M+ views.