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Branding
Luminaire
Luminaire is a beauty brand focused on natural, chemical-free products. For this project, I developed its brand identity, including the logo, color scheme, and typography. My process involved thorough industry research and understanding competitor values to shape the brand's aesthetic. The project included mockups like business cards to convey its spa-like vibe. The final design featured a calming dark green and grey palette with modern, soft-edged typography.
:format(webp)/avatars/5E3A5A80-18DB-40D7-A2BF-6FE4318F7EE7.jpg "SS Avatar")
:format(webp)/creative-work-portfolio-project-files/223613/270df3a91e5c493e84430fe7cb443d54.jpg)
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:format(webp)/creative-work-portfolio-project-files/223606/67f8ee7ec29b49e996d0ad0d663be070.png)
:format(webp)/avatars/5E3A5A80-18DB-40D7-A2BF-6FE4318F7EE7.jpg "SS Avatar")
Branding
Luminaire
Luminaire is a beauty brand focused on natural, chemical-free products. For this project, I developed its brand identity, including the logo, color scheme, and typography. My process involved thorough industry research and understanding competitor values to shape the brand's aesthetic. The project included mockups like business cards to convey its spa-like vibe. The final design featured a calming dark green and grey palette with modern, soft-edged typography.