Merch Design
I partnered with R&B/Hip-Hop artist Elhae to design an exclusive tee for his 2021 Aura Tour. Originally planned as a unique merch drop to accompany Elhae’s headlining shows, the project took a creative turn when the tour was postponed due to COVID-19 restrictions. In 2022, with renewed momentum, we adapted the designs as Elhae joined artist Big KRIT on the Digital Roses Tour. The revamped shirts quickly became fan favorites, creating a lasting impact with his audience.