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Experiential Production

Coach Tabby Hot Air Balloon

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Coach

Art Direction and 3D Technical Design for Coach's Tabby Hot Air Balloon, which flew in Taipei in the Summer of 2024. Working with the visual merchandising team, I was tasked with developing 3 concepts for the balloon, of which two were used. I used Gravity Sketch for the initial sketching, then moved into Maya for more accurate modeling. I finalized the design by using Clo3D to layout the UVs as pattern pieces.